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Archive of Press Releases

02/16/2011

Truffle brings the essence of beauty and luxurious indulgence off the red carpet and into the kitchen BLANCO's new fashion forward SILGRANIT II® Truffle collection dazzles in timeless modern faucet designs
Lumberton, NJ January 2011 – BLANCO, German manufacturer of finely- crafted sinks and faucets introduces a new series of alluring SILGRANIT II Truffle faucets – bringing the sophisticated color off the fashion pages and into the kitchen.

“Accenting the kitchen faucet with haute couture color is an exciting way to bring the inspirational hues of SILGRANIT II sinks out of the sink and onto the countertop,” says Tim Maicher, Director of Marketing for BLANCO. “It’s an eye-catching detail that adds a little extra something to the kitchen color palette. Color is innovation. And BLANCO is the color innovator.”

 
Joining a line of trend-provoking BLANCO color faucets including: Café Brown, Biscotti and Anthracite, Truffle will come in full color on the LINUS™, ACCLAIM™ and TORINO™. It will appear as a color accent on the chrome PURUS II™ (on the base).
 
BLANCO SILGRANIT II Truffle faucets are made from the highest quality materials available and come in a variety of styles and beautiful finishes. Solid brass body construction anchors the finely-tuned inner workings, from long-lasting ceramic disc cartridges to the flexible and convenient pull-out spray hoses.
 
BLANCO's SILGRANIT II Truffle faucets range in price from $375 to $925.
 
About BLANCO
For three generations, BLANCO has quietly and passionately elevated the standards for luxury sinks, faucets and decorative accessories. Proud of its European heritage and award-winning German engineering, BLANCO is steadfastly committed to their tradition of high quality, innovative design and unsurpassed service since 1925. Today, BLANCO is the only supplier in the world to produce its own sinks from start to finish in three materials. Dedicated to quality without compromise, every sink is closely inspected many times before it receives the BLANCO name.
A remarkable history of firsts emphasizes BLANCO’s zeal for innovation including the first stainless steel sink to achieve a 10mm radius –STEELART® – the first to market colored hard composite sinks – and BLANCO’s pioneering MicroEdge™ technology with its virtual flushmount edge.
 
BLANCO has a long tradition of environmental stewardship and their production facilities operate to strict DIN EN ISO 14001 environmental performance standards.
 
BLANCO is the brand of choice in the luxury sink and faucet category for its unparalleled quality and an inspirational breadth of design possibilities. From the precision craftsmanship and artistic creativity of its STEELART brand to the stunning durability of its ground breaking SILGRANIT® collection, BLANCO has proven that the sink is far more than a mere functional element in the kitchen.
 
Since 1994, BLANCO has been a member of the Caux Round Table (CRT), an international network of principled business leaders and companies working to promote a moral capitalism.
 
For more information, visit www.blancoamerica.com.
 

For photography, interviews or questions, please call Lori Dolnick at 609-490-0999 x22 or ldolnick@frankadvertisingus.com.


Contact for Public Relations

Frank Advertising
Lori Dolnick
p. 609.490.0999 x22

ldolnick@frankadvertisingus.com
www.frankadvertisingus.com